Gumball 3000

Established 2006, the Gumball 3000 Apparel brand represents a lifestyle synonymous with style, adventure and creativity.

Gumball launched their first aspirational menswear collection in Fall/Winter 2007, inspired by a passion for automobiles and urban cultures. This first ‘high end’ casual wear collection was sold in only the ‘coolest, trend setting boutique stores’ across the world, building kudos and a reputation for luxury ‘auto couture’, alongside the continued demand for logo driven basics.

Now in its fourth season, and available in over 200 fashion stores worldwide, the demand to produce logo basics, as well as the desire to design luxury menswear, have split the label into two distinct ranges; a luxury “Cross Wrenches” menswear label, and a “Basics” Original logo collection. The “Basics” collection appeals to the ‘rally’ fan base and an urban ‘skate streetwear’ demographic, collaborating with other trend setting streetwear labels such as
Stussy, Huf, Rogue Status and adidas Originals; whilst the high end luxury menswear range uses the Gumball 3000 ‘Cross Wrenches’ emblem, rich with automotive influences.

“Gumball 3000 designs Gentlemen’s clothes in a violent world”
Maximillion Cooper, Creative Director

http://www.gumball3000.com/

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